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About

dna people provides thought provoking business growth advice and guidance, to help you achieve breakthrough results.

Harnessing twenty-five years experience of working with multi-national plcs, SMEs and start-up entrepreneurs, across a range of business sectors at home and overseas, our approach is a stimulating blend of new thinking, grounded anecdotal perspectives and the latest insightful research. Fusing this into practical, sustainable solutions on an individual client basis, we help our clients reach beyond their expectations as to what success looks like.

Nurturing business creation is our passion. We provide value-adding services that make a significant and sustainable difference at the personal and organisation level:

Agile Thinking – nurturing entrepreneurship – disruptive thinking, fresh ideas, and a creating a vibrant culture of innovation, we help to develop infrastructures of energised intrapreneurship to create a High Growth organisation.

Breakthrough Teams – to avoid mediocrity, to achieve Breakthrough and High Performance, you need to assemble the very best talent into a team, let them collide and co-create for high performance. We show you how.

Customer Intimacy – we’ve developed a Customer Intimacy model based on research into market leading organisations, and observed how they use this to achieve sustainable differentiation and double-digit turnover growth.

High Growth Anatomy – an inventive and ingenious blueprint to your business model to accelerate your business growth, we’ll help you get into shape and develop the good habits of a High Growth business.

Personal Best: Innervation© – Fusing creative thinking and practical, hands-on advice, we stimulate mind-sets to create Inner-Vation©: it’s not how good you are, it’s how good you want to be.

Strategy Accelerator – combining innovative thinking and curiously analytical frameworks for successfully creating game-changing winning strategies for your business of today, and your business of tomorrow.

We build trust and enhance value through the application of our unique discover-nurture-accelerate approach, which underpins everything we do. We deliver in an authentic, personalised and highly energised manner. Simply, we make a sustainable difference.

Einstein, a keen cyclist, said Life is like riding a bicycle, to keep your balance you must keep moving. He obviously never got a puncture. Our approach is too keep individuals, teams and organisations moving and future-focused, using our Insights to provoke and instil ambitions to enhance your peak performance thinking and behaviours and drive action to new levels of what does success look like?

We work with clients who have a passion for wanting to be the best, to be different and who want to grow. We help them to realise the true potential of their people, products and brands. We work in an engaged, intimate and inclusive manner – we sit on your side of the table. We work hard to earn the trust and respect of your team, in an empathetic and results driven way. We help you get to where you want to be. We help make it happen. And we’re fun to work with too!

3 Comments leave one →
  1. April 16, 2012 8:44 am

    cool blogging, extremely thought provoking and enjoayable

  2. April 16, 2012 8:45 am

    enjoyable even

  3. January 6, 2014 3:26 am

    I find your writing very impressive. Thank you for following my blog. I am happy to follow yours.

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